Product Culture Accelerator

Could Your Team Have More Impact?

Do you see any of these challenges?

  • Progress slowing as you grow?

  • Lack of alignment between management and teams?

  • Finger pointing between departments?

  • Unclear strategy and constantly shifting priorities?

  • A focus on work rather than outcomes?

  • Employee turnover and difficulty hiring?

  • Spending loads on development with little results?

Maybe you’ve tried OKRs, gone agile, paid for certifications, read books, and hired coaches, but have you addressed the root culture challenges?

Make real change in your organization 

All of those things are fine, but many of our clients have benefitted from a holistic program that incorporates three interlocking elements:

  • Practice

  • Team structure

  • Culture 

An intelligent blend of assessment, advising, training, workshops, coaching, templates, and hiring assistance drives change while keeping overhead down. 

There is a core set of concepts underlying Product Culture, but every organization has different needs. Over decades working with or within hundreds of organizations,  our team has developed the insight necessary to tailor the program that will accelerate real positive change for your team. 

How it Works

Approach

  • Holistic - skills and practices, org structure and team composition, culture and mindset reinforce each other

  • Team Oriented - Engineering, Product Management, Design, and all other contributing functions work through the Accelerator program collaboratively

  • Learn on your Schedule - teams work at their own pace within an overall cadence, supported by coaching and check-ins rather than spending hours in training

  • Customized - a tailored mix of topics accelerates your team’s progress by targeting their greatest opportunities for growth

  • Proof through Data- teams track improvements in results, skills, and engagement regularly, benchmark against best practices, and adjust as needed

Program

  • Foundations - core topics like ownership, autonomous teams, decision making, and alignment

  • Planning - vision, roadmap, OKRs, and related topics to get everyone moving in one direction

  • Operations - coordination methods like agile development, alignment across teams, and information radiators

  • Practice - every day practices likes discovery, experimentation, and cross-functional enablement

  • Targeted - modules for leaders, internal coaches, portfolios, and other topics to supplement the core curriculum as needed

Support

  • Advising - an experienced Product Culture Advisor will customize your program and be your strategic advisor

  • Assessment - your Advisor will assess your team’s needs regularly and evolve the program continuously

  • 1:1 Coaching - coaching targeted to team members that need help turning program learnings into action

  • Coaches Support - training, support, and encouragement for your team’s coaches so they can take full ownership of your team’s culture

  • Comprehensive Communications - regular updates about the program, results, and expectations to keep teams engaged and oriented

  • Community Support - access to Product Culture’s community across practicing organizations worldwide

  • CPO Forum - a seat in our confidential invitation-only forum for product leaders

  • Hiring Assistance - help with defining, recruiting, and selecting the people you need on your team


Need Help with your Product Culture?

Tailored programs to help your whole organization


Testimonials

 
 

"Bruce provided the knowledgeable outside perspective that we needed to help us through a critical transition in our business. He listened to us, and provided the coaching and mentoring my team needed to develop and articulate our strategy. My people have grown in their roles, we have a compelling roadmap, and we are well-positioned for success. We benefited greatly from Bruce's experience and guidance, and I look forward to working together again in the near future.” —Sarah McCrary, CEO, Leaf

 
 

“With Bruce’s steady guidance we’ve hired a great CPO and it’s amazing how far we come in our understanding and application of OKRs. With his help and insight, we are well positioned for growth.”  —Mark Harper, General Manager and President of the Board of Directors, Covers

“Coach, trusted advisor, organizational therapist -- like me, you’ll probably hire Bruce because of his experience in product management or his skills as an agile coach. Then you’ll find he can quickly and effectively diagnose, treat, and improve whatever ails your organization. If you are not getting what you need from your team and you are not sure why, seek Bruce’s advice. Bruce had a dramatic effect on the relationship between product management and engineering, coaching them to collaborate on a common set of objectives. A key focus for us was profitability and with Bruce’s help we are hitting those targets.” —Mike Aeshliman, VP of Engineering & Product, Localytics

“We hired Bruce to do a simple agile training but his effects were felt at every level of the company. Bruce’s experience and outside perspective helped make our management meetings more effective, enabled key executives to operate at a more strategic level, and organized our development teams for higher output. He has a knack for making difficult conversations easier that has empowered my team to take charge and drive results.”  —David Bairstow, VP of Products, Skyhook Wireless

 
 

“We’re building a world-class Product practice at OutSystems and Bruce joined our internal B2B Product Academy to talk about creating compelling product roadmaps. Together, we designed a masterclass that culminated in a special event, dubbed ‘Stakeholder Shark Tank competition,’ where product managers were challenged to pitch their roadmap to a panel of judges (real-life company stakeholders). Safe to say this session CSAT skyrocketed! Bruce is an experienced instructor that inspires action. Today still, we continue to rely on his product management expertise for training and coaching to continuously help our team grow.” —Patrícia Cadete, Senior Product Operations Manager, OutSystems

“Product Culture has played a key role in our product management transformation. They helped us significantly improve our product management team’s operational model, practices, and competencies. Their work has made big difference here: our speed to market is accelerating, our product managers are becoming more effective, and we are now transforming the entire organization to an agile model with their help.” —Andrea Blades, Senior Director Global eCommerce & Product Management, Vistaprint

“Bruce McCarthy and his team were able to leverage their years of experience to provide an objective assessment of my team’s readiness to tackle our new challenges in launching a SaaS business. Their analysis was right on and their advice had an immediate and dramatic effect on my team. With their help, we are well on our way toward our growth goals in this new market. I would highly recommend them to any organization that wants to improve its ability to bring new products to market.” —Fielder Hiss, Vice President of Marketing and Product Management, EnerNOC


Contact Us

Want to discuss how you and your organization can benefit from product culture?