ONE THING on Product Lore

Do you know the history of Product Management? Lore is, it started at the consumer goods company Procter & Gamble, which advertised a job called “Brand Manager.” This person needed to build a cross-functional team around the company: with scientists who came up with ideas for new bars of soap, designers who created packaging, marketers who worked on pricing, etc.


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Hewlett Packard heard about P&G’s role and realized they needed someone similar for its software products. In a way, you can thank a bar of soap for your job.
 
Lead a Big Team?

 
 

Saving your product team with (and from!) AI  with me and Christina Wodtke was a great success last week. If you lead a large product team — CPO, VP, Director, etc. — introducing CPO.Studio.

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